Marketing Manager Resume Example
A results-oriented marketing manager resume showcasing expertise in digital campaigns, brand strategy, and team leadership with proven ROI metrics.
What makes this resume effective
- +Strong professional summary that highlights key qualifications
- +Achievement-focused bullet points with quantifiable results
- +Relevant skills tailored to the marketing industry
- +Clean, ATS-friendly formatting with the bold template
Key Skills Highlighted
Preview - bold template
Rachel Kim
Summary
Marketing manager with 6 years of experience driving brand awareness, customer acquisition, and revenue growth through integrated digital and traditional campaigns. Proven ability to manage cross-functional teams and budgets up to $3M. Data-driven strategist with a creative edge.
Experience
Marketing Manager
Jan 2022 - PRESENTHulu
- ›Managed $2.5M annual marketing budget across paid social, SEM, email, and influencer channels
- ›Launched subscriber acquisition campaign that drove 150,000 new sign-ups in Q1 2023, exceeding target by 25%
- ›Led team of 6 marketers and 3 agency partners to execute integrated campaigns for 10+ original series launches
Digital Marketing Specialist
May 2019 - Dec 2021Nike
- ›Managed paid social campaigns across Instagram, TikTok, and YouTube with $1.2M quarterly spend
- ›Increased email open rates by 32% and click-through rates by 18% through A/B testing and segmentation
- ›Coordinated product launch events that generated 5M+ social media impressions within 48 hours
Marketing Coordinator
Jun 2017 - Apr 2019Red Bull
- ›Supported execution of 20+ experiential marketing events per year with attendance averaging 5,000+
- ›Created content calendar and managed social channels, growing following by 40% in 18 months
Education
University of Southern California
Bachelor of Arts in Communications
Aug 2013 - May 2017
Skills
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